EADS North America’s new advertising campaign highlights the company’s role in America’s aerospace and defense industry
EADS North America has launched a new advertising campaign that underscores the company’s role in America’s economy as the largest international commercial customer for U.S. aerospace products.
The advertisement series will run in key Washington, D.C.-area newspapers and on the Internet beginning today. The campaign highlights the $11 billion spent in the U.S. by EADS and its business units in 2008, supporting more than 200,000 American jobs. (See the ad campaign).
“Our commitment as a responsible corporate citizen is to provide the warfighter with superior products while creating high-value American jobs. We are living up to that commitment with programs such as the UH-72A Lakota helicopter – which our company is building for the U.S. Army and Army National Guard,” explained Ralph D. Crosby, Jr., chairman and CEO of EADS North America. “The UH-72A provides the perfect platform on which to launch our new advertising campaign. To support this program and the Army, EADS North America established the nation’s first new rotary-wing center of excellence in decades, and has created new business opportunities for aerospace suppliers across the country.”
The initial advertisement, titled “Our Stimulus Package,” features members of the Mississippi-based American Eurocopter team that produces UH-72A Lakotas. A total of 345 UH-72As are expected to be acquired by the Army through 2016, with nearly 60 of these rotary-wing aircraft already delivered on budget and on or ahead of schedule.
About EADS North America
EADS North America is the North American operation of EADS, the second largest aerospace and defense company in the world. As a leader in all sectors of defense and homeland security, EADS North America and its parent company, EADS, contribute over $11 billion to the U.S. economy annually and support more than 200,000 American jobs through its network of suppliers and services. Operating in 17 states, EADS North America offers a broad array of advanced solutions to its customers in the commercial, homeland security, aerospace and defense markets.