The mobile phone revolution which is happening on the ground, with more than seven billion smartphone users, is also taking place in the air. By 2027 Airbus expects almost 30,000 aircraft to be equipped with connectivity to support this exponentially growing digital appetite. But the trends encompass much more than smartphone usage. It also extends to the ‘Internet of Things’ (IoT) to connect, experience and control all the smart elements which we already take for granted in our homes – such as window blinds, fridges, coffee machines, air conditioning, home-entertainment systems, and so on. And similarly inside our cars. These consumer expectations are set to be mirrored inside our aircraft cabins as well.