Airbus has become an ambassador of the newly founded “Global Restoration Council and Coalition”, lead by Göran Persson, former Prime Minister of Sweden. The council was launched at the international reforestation summit “Bonn Challenge”, taking place in Bonn, Germany, and has an objective to reforest 15% of the degraded forests worldwide by 2020.
Airbus’ involvement is part of its long standing commitment to the goals of the United Nations’ Convention on Biological Diversity to enhance international awareness on the need to protect the environment and its biodiversity. In its role as ambassador Airbus will approach its airline customers to gain their support for the council and enlarge its publicity.
Airbus drives innovation to constantly improve the eco-efficiency of aviation, and is investing US$2 billion each year in new technologies. “It is clear that the 70% reduction in aircraft emissions and the 75% reduction in noise achieved over the last 40 years are just the beginning. Airbus stands firmly – and actively - behind the IATA targets of achieving carbon neutral growth for the industry by 2020 and a 50% reduction in CO2 emissions by 2050”, says Günter Butschek, Airbus Executive Vice President Operations, at the summit in Bonn.
In order to achieve these ambitious targets, Airbus pushes the development and integration of new technologies and materials, is leading international projects to improve air traffic management to reduce emissions and noise and actively drives the implementation of sustainable biofuel value chains all over the world. As the leading manufacturer of eco-efficient aircraft Airbus also pioneered a full lifecycle approach to aircraft concept, design, manufacturing, operations and recycling, which has become an industry benchmark.
Besides these technical activities Airbus also supports environment projects, and has been working with the UN Convention on Biological Diversity (CBD) since 2008 to promote “The Green Wave” initiative, which educates young people about the crucial role that biodiversity plays in our lives and our futures. The Airbus Corporate Foundation also supports biodiversity projects in Europe, China, Japan, the US and India.
Further participants of the “Bonn Challenge” summit are the German Federal Environment Minister Dr. Norbert Röttgen, his counterparts from India, El Salvador, Norway and Poland as well as representatives of the WWF, the UN Convention of Biodiversity, the World Bank and the International Union for Conservation of Nature. It is the third worldwide reforestation summit after Brazil (2005) and the United Kingdom (2009).
Airbus is the leading aircraft manufacturer offering a complete range of aircraft families, from 100 to well over 500 passenger seats, as well as the most modern, comprehensive and eco-efficient product line on the market. Headquartered in Toulouse, France, Airbus is an EADS company.