Airbus demonstrated its continued market leadership and underscored the company's support for an eco-efficient airline industry during a highly successful appearance at this week's Farnborough Airshow in England.
The biennial aerospace industry gathering - held at Farnborough Airport outside of London - provided the opportunity for Airbus to announce key orders and commitments for the current A320, A330 and A380 families of jetliners, as well as expand the growing sales for its all-new A350 XWB and launch a new freighter conversion programme for the A320/A321.
"This is probably the second most successful Farnborough Airshow for Airbus, which is certainly positive - and pretty amazing, particularly against the overall background of the aviation industry," said Airbus President and CEO Tom Enders.
The 256 new orders and commitments unveiled at Farnborough represented a combined total value of $40.5 billion at catalogue prices, and confirmed Airbus' global reach - with these latest bookings coming from customers in Africa, the Asia/Pacific region, Europe, the Middle East and South America.
As a responsible partner for the environment, Airbus also utilised its presence at the 2008 Farnborough Air Show to outline the company's broad efforts to further minimise the impact of air transportation on the world's climate. The most visible symbol was an A380, which was painted in a special "green-themed" paint scheme for its appearance on static display and in the daily flying demonstrations.
The A380 is one of the most efficient jetliners in service today, and the aircraft shown at Farnborough recently completed the world's first flight by a commercial aircraft using a synthetic jet fuel. In addition, Airbus is pursuing a programme for the proper disposal of its aircraft once they are retired from service, and the experience from Airbus' ongoing evaluations will be incorporated in the company's new-production jetliners to ensure maximum recyclability.
As part of its activities during this week's Farnborough Airshow, Airbus signed a Memorandum of Understanding with the United Nations Convention on Biological Diversity to support "The Green Wave," a worldwide educational campaign for children and youth. Airbus' initial involvement will be to help raise public awareness of The Green Wave initiative through a joint global communications campaign. The company will then work with airlines and other industry members to further develop support for The Green Wave campaign and for the U.N.'s Convention on Biological Diversity.
For more details, see our special coverage from the 2008 Farnborough Airshow